Digital Front Door & Patient Engagement Market Research Report - Segmentation By Component (Hardware, Software, Services); By End- User (Payers, Providers, Individual users); By Delivery Mode (Web-based, Cloud-based, On-premise); By Therpeutic Outlook (Chronic Diseases, Womens Health, Fitness, Mental Health); By Application (Social Management, Health Management, Home Healthcare Management, Financial Health Management); and Region - Size, Share, Growth Analysis | Forecast (2024 2030)

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET SIZE (2024 – 2030)

The market for Digital Front Door & Patient Engagement, previously valued at USD 17.68 Billion, is anticipated to achieve a market size of USD 35.56 Billion by the conclusion of 2030. Projected to grow at a CAGR of 10.5% during the forecast period spanning 2024 to 2030, this growth is attributed to the implementation of evolving government policies and healthcare programs endorsing patient-centric treatment, heightened demand for patient engagement products post-pandemic, and increased utilization of medical-health applications.

INDUSTRY OVERVIEW

The digital front door and patient engagement denote the virtual interface through which patients interact with their healthcare practitioners. Beyond being engaging solutions, patient engagement solutions encompass automated communications, playing a vital role in ensuring patient satisfaction. These solutions securely store patient data, enabling healthcare practitioners to connect with their patients via online portals. Additionally, patient information is gathered through a combination of computers, software, and services, enhancing the application's quality and ensuring its security.

Encompassing various services, healthcare information technology, and hardware, patient engagement solutions encourage patients to actively participate in managing their health. By employing a patient-centered healthcare delivery system, these platforms aim to improve health outcomes and provide value-based treatment, propelling the global patient engagement solutions market forward over the forecast period. The rising global burden of chronic illnesses and the aging population contribute to the growing popularity of patient engagement solutions.

COVID-19 IMPACT ON THE DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET

The enduring impact of the COVID-19 pandemic on public health and economies globally has led to an increased need for social distancing between healthcare providers and patients. This has resulted in a surge in demand for virtual consultations facilitated by various telehealth and patient engagement technologies, coupled with a necessity for accurate and swift exchange of patient health records. Industry participants have incorporated COVID-19-related elements into existing patient engagement solutions, offered to consumers for free. The ongoing demand for EMR and EHR platforms to manage complex patient data persists due to the continued rise in patient numbers, influenced by social distancing measures.

MARKET DRIVERS:

The escalating significance of health tracking software emerges as a primary factor propelling the growth of the digital front door and patient engagement market.

As health-related issues become more prevalent, the adoption of health monitoring has increased significantly. In today's technologically advanced environment, patients have access to data that facilitates personalized care and monitoring of their health. The high demand for health and fitness tracking devices during the forecast period is expected to contribute to the expansion of the patient engagement solutions market.

The implementation of government regulations and initiatives promoting patient-centric care acts as a driving force behind the digital front door and patient engagement market.

Governments worldwide are enacting legislation and policies to encourage the use of patient engagement technology. For instance, the European Union Health Ministry is striving to develop an eHealth platform for easy access to electronic health data across Europe. The Patient Protection and Affordable Care Act (PPACA) in the United States have increased stakeholder adoption of patient engagement solutions, positively influencing global market revenue growth.

MARKET RESTRAINTS:

The high deployment cost of patient engagement solutions impedes market growth.

Healthcare information technology systems are expensive, with software upgrades and operational expenses often surpassing the product's initial cost. Recurring maintenance and support services, including software upgrades and modifications, contribute significantly to the total cost of ownership. End-users may face challenges optimizing the productivity of healthcare information technology solutions, leading to increased system costs due to a lack of internal IT expertise in the healthcare sector. Consequently, the high costs associated with digital front door and patient engagement solutions hinder market expansion.

Concerns regarding data security and privacy emerge as a major restraint to market growth.

Issues related to the security and privacy of patient health data hinder information sharing among healthcare professionals. This impedes patient engagement initiatives within healthcare institutions and limits the acceptance of patient engagement solutions by potential end-users. Throughout the forecast period, data security concerns are expected to remain a significant obstacle to the expansion of the patient engagement solutions market.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET - BY COMPONENT

Components:

• Hardware
• Software
• Services

In terms of components, the digital front door & patient engagement market is categorized into Hardware, Software, and Services. Notably, the Software segment assumed market dominance, representing 49 percent of revenue share in 2021. This is attributed to the prevalence of software-based patient engagement solutions. The robust growth of medical health applications and remote tracking devices is expected to propel the Software category. Additionally, the Services segment is poised for substantial growth during the forecast period (2023 - 2030), anticipated to expand at a CAGR of 17%. The increasing adoption of digital health solutions by medical institutions, clinics, and hospitals is projected to drive demand for education, consulting, and implementation services, thereby advancing the market.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET – BY DELIVERY MODE

Delivery Modes:

• Web-based
• Cloud-based
• On-premise

Regarding delivery modes, the digital front door & patient engagement market is segmented into Web-Based, Cloud-Based, and On-premise. The cloud-based segment significantly contributed to market share, with projections indicating rapid growth during the forecast period. The increased acceptance of cloud-based solutions, driven by their flexibility, scalability, and affordability, is a key factor fueling revenue growth. Cloud-based solutions are instrumental in enhancing healthcare professionals' productivity, streamlining operations, and facilitating real-time communication and data integration across diverse locations or systems, fostering the market's progress.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET – BY THERAPEUTIC OUTLOOK

Therapeutic Outlook:

• Chronic Diseases
• Women’s Health
• Fitness
• Mental Health

In terms of therapeutic outlook, the digital front door & patient engagement market encompasses Chronic Diseases, Women’s Health, Fitness, and Mental Health. Chronic Diseases dominated the revenue share in 2021 due to factors such as the aging population, increased incidence of chronic diseases, and the accelerated adoption of digital technologies during the COVID-19 pandemic. Notably, the health and wellness segment is anticipated to register a faster revenue CAGR, supported by significant initiatives by key players, expanding product portfolios, and growing research activities in areas such as mental health, weight management, and pregnancy.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET – BY APPLICATION

Applications:

• Social Management
• Health Management
• Home Healthcare Management
• Financial Health Management

The digital front door & patient engagement market, based on application, is categorized into Social Management, Health Management, Home Healthcare Management, and Financial Health Management. In 2021, Home Healthcare Management generated the highest revenue and is projected to grow at a CAGR of 17% during the forecast period. This is attributed to increased patient awareness, leading to active participation in managing their health. Home healthcare management facilitates appointment tracking, online payments, and communication with healthcare personnel, meeting the needs of patients with chronic diseases who require continuous monitoring and guidance.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET - BY END-USER

End-Users:

• Payers
• Providers
• Individual Users

The digital front door & patient engagement market, in terms of end-users, includes Payers, Providers, and Individual Users. In 2021, Providers accounted for over 50.0 percent of the market, with a predicted highest CAGR in the coming years. This is driven by the increasing need for engaging care and patient education, particularly in chronic illness management. Providers, as the first point of contact for treatment and consultation, are adopting patient engagement systems, facilitated by greater usage of routine care processes and patient portals. Additionally, the Payers category held the second-largest revenue share in 2021, propelled by the growing utilization of patient and customer engagement solutions for broader coverage and value-based care delivery.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET - BY REGION

Regions:

• North America
• Europe
• Asia Pacific
• Latin America
• The Middle East
• Africa

The digital front door & patient engagement market is regionally segmented into North America, Europe, Asia Pacific, Latin America, The Middle East, and Africa. North America led in revenue share in 2021, driven by major market players, increased acceptance of medical and electronic health records, and significant investments in Digital Door & Patient engagement software by prominent businesses. Europe secured the second spot, with substantial market share, predicted to witness significant growth due to the need for efficient healthcare delivery and advancements in healthcare solutions. The Asia-Pacific region is expected to experience rapid growth over the forecast period, driven by the growing demand for cost-effective and high-quality treatment, an aging population, and increased prevalence of chronic ailments. The recent COVID-19 pandemic has further augmented the patient pool, particularly in China and India, fostering the need for precise and quick diagnosis and treatment.

DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET - BY COMPANIES

Prominent Players:

1. Cerner Corporation (Oracle)
2. NXGN Management, LLC
3. Epic Systems Corporation
4. Allscripts Healthcare, LLC
5. McKesson Corporation
6. ResMed
7. Klara Technologies, Inc.
8. Koninklijke Philips N.V.
9. Athenahealth Inc.
10. CPSI

The market for digital front door & patient engagement is characterized by fragmentation, with numerous medium-sized companies operating in the sector. Key players include Cerner Corporation (Oracle), NXGN Management, LLC, Epic Systems Corporation, Allscripts Healthcare, LLC, McKesson Corporation, ResMed, Klara Technologies, Inc., Koninklijke Philips N.V., Athenahealth Inc., and CPSI.

NOTABLE DEVELOPMENTS IN THE DIGITAL FRONT DOOR & PATIENT ENGAGEMENT MARKET

PARTNERSHIP- A strategic alliance was formed in 2021 between McKesson and Merck, aiming to harness the potential of real-world evidence (RWE) to enhance patient outcomes and elevate the quality of cancer treatment.

PARTNERSHIP- In December 2021, an agreement was established between Northwell Health and Playback Health, introducing Playback's patient engagement platform to specific medical centers. This initiative seeks to enhance the mobility and communication of point-of-care medical data while adhering to rigorous health information security standards.

PRODUCT LAUNCH - Athenahealth, Inc. unveiled Athena Telehealth in June 2020, introducing a new integrated healthcare provider. This innovation enables clinicians to conduct effective telemedicine sessions with their patients, contributing to an enhancement in overall patient care.